On Altamarea’s little entertainment square, children are playing and parents are chatting. The animation team finishes arranging the white chairs around the square. On the stage, a white screen has appeared. It’s movie night, and the seats fill up fast. A voice over the microphone announces the start of the movie: immediate silence falls over […]
They never run out of energy, dashing up and down the beach. Pool time, then games on the sand, then playing ball with their friends, a dip in the sea to test out the float, then off they go again: ball games, pool, all sorts of activities with their buddies, mini-club, tournaments, treasure hunts, rehearsals […]
I stroll through Altamarea on a beautiful, scorching summer afternoon. The sun is high in the sky, and I can feel its rays on my skin, even though I’m covered in sunscreen. The sea is full of people! Children playing with a ball, a young girl daring a nap on a giant crocodile-shaped float, a […]
The afternoon is in full swing at Altamarea. The sun loungers are occupied, holidaymakers are relaxing, reading, and scrolling on their phones. Children are playing, running, and sometimes driving their parents crazy. Over at the bocce court, it’s madness: I witness a fiercely competitive match. The crowd is excited, the players are focused, and comments […]
Today, I’m taking you on a journey through the characteristic sounds of Altamarea, a sound diary to be read like a summer playlist. “Oneee. Twooo. Three!” shout two children as they prepare to dive into the sea. A huge “SPLASHHHH” echoes as water splashes those around them. A few seconds later, the steady “swoosh swoosh” […]
“Not much work today, huh?” teases an old man to a lifeguard sitting on a chair facing a sea calmer than ever. The lifeguard laughs and replies with a few words about the weather. Leaning on his cane, the old man continues his walk along the shoreline before stepping into the water with determined steps, […]
The more time I spend on the beach, the more I learn to observe it in every detail, and the more I realize that nothing I see is guaranteed to last forever. Sometimes it’s important to take a moment to reflect on the calm sea that greets us every day. In those moments, I feel […]
An old black-and-white postcard from the early 20th century simply reads “Cattolica–Beach” in the bottom right corner. I hold it in my hands and take a closer look. At first glance, it seems as though nothing has changed: the beach is full of life, there’s a row of small wooden cabins, and in the background, […]
It’s finally the last days of April and, under a generous sun, the beach is slowly coming back to life. The first rays of the morning light up the calm waves and greet the few sunbeds already laid out on the golden sand, a long-awaited taste of summer that delights the entire team at Altamarea […]
